Tap what you kept. The moment comes back.
A coin-sized tag for journals, gifts, records, bags and anything else you keep. Point it at any link, and change that link whenever you like. The tag never needs reprinting.
From ₹299, paid once
/t/K7Q2M9XA4BA travel journal, opensEvery photo from the tripphotos.google.com
The tag stays put. The memory keeps moving.
One tag on one fridge magnet, followed for a year. It was printed once. It was pointed four times.
You stick it on the magnet from your first trip together.
The night you get home, you point it at the trip album. Anyone at your fridge can hold up a phone and scroll the beach you just left.
Pointed to: Our first trip, every photo, photos.google.com
Then the playlist from the drive.
Someone made a playlist of every song you sang in the car. Same magnet, new link. Nobody had to reprint anything.
Pointed to: Songs from the drive, open.spotify.com
A friend cuts the trip into four minutes.
You point the tag at the film. The album is still one tap away in your history, and you can restore it whenever you want.
Pointed to: The trip in four minutes, youtube.com
One year later, you go back.
Same magnet, same tag, same fridge. It now opens the second trip. The object stayed put. The memory kept moving.
Pointed to: The same beach, a year on, photos.google.com
Three steps, and the last one is anyone’s.
Claim
Sign in with Google and enter the claim code from your pack. One code and every tag in the pack is yours.
Point
Paste any link: an album, a playlist, a video, a map pin, a voice note. Change it from your phone whenever you like.
Tap
Anyone holds their phone to it, or scans the small printed code. The song plays, the album opens, the video starts. Nothing to install, no account.
What happens in a tap. Try it: point the tag at
A phone touches it
Or scans its printed code. No app to set up, no battery in the tag.
It points where you chose
Every tag has one fixed address. You decide where it leads, and change that whenever you like.
/t/K7Q2M9XA4BPoints to nowEvery photo from the tripIt opens, right in the app
The song starts in Spotify, the album opens in Photos, the pin drops in Maps. No app? It opens in the browser.
photos.google.com
Change the link, and the same tag opens the new one. The tag itself never changes.
Anything you kept can open something.
The tag is the size of a coin. It goes on the object, and the object keeps its story.
Any link works. These are examples, not integrations: if it has a web address, a tag can point at it, and it opens in its own app when the phone has one.
What you see from your dashboard.
37taps in the last 30 days
Points to now
The same beach, a year on
photos.google.com
- Aug 2026
The trip in four minutesRestore - Jan 2026
Songs from the driveRestore
Top cities
- Pune14
- Mumbai9
- Bengaluru6
- Lisbon4
- How many times it was tapped, over 7, 30 or 90 days
- Which cities and countries the taps came from
- Whether people tapped the tag or scanned the printed code
- Every place the tag has pointed, with one-click restore
- An email if a link it points to stops working
What you never see
Who tapped. No names, no numbers, no profiles. The counts are aggregate, and that is all we keep.
Pay once. Re-point as often as you like.
Launch prices in rupees. The same tag in every pack, with the dashboard, tap counts and link checks included. No subscription.
One tag
For the one thing you’d save in a fire.
₹299
one tag
Three tags
A magnet, a frame, a journal.
₹649
₹216 a tag
Five tagsLowest per tag
Keep a few, give a few away.
₹949
₹190 a tag
Questions people ask first
Do the people tapping need an app?
No. They hold their phone to the tag and the link opens, straight into its own app when they have it: Spotify plays the song, Maps drops the pin. Otherwise it opens in the browser. Phones that can’t tap can scan the small printed code instead.
Can I change where a tag points later?
Yes, as often as you like, from your dashboard. The tag itself never changes. Everyone who taps after that lands on the new link.
What does a tap tell you about me?
Nothing personal. The owner sees totals: how many taps, which cities and countries, and whether it was a tap or a scan. Never who you are.
What if the link I chose breaks?
We check active links regularly and email you when one newly stops working. We never re-point your tag for you. It stays on what you chose.
Does it need a battery?
No. The tag takes the tiny bit of power it needs from the phone during the tap.
Is there a subscription?
No. You pay once for the tags. The dashboard, the tap counts and the link checks come with every tag.